Recruitment Strategy & Implementation
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Leadership Baltimore County (LBC), founded in 1983, is a community leadership program with a mission to bring high achievers with diverse perspectives together to heighten their civic awareness, enhance their organizational effectiveness and become a driving force for positive change in their workplace and Baltimore County as a whole.
To accomplish our mission, we competitively select individuals from corporations, nonprofits, government agencies and higher education institutions to participate in a 10-month program which meets one full-day per month to explore the challenges and opportunities facing Baltimore County in the following topics: regionalism, public safety, education, healthcare, economic development, county government, state government, social services and civic engagement.
LBC seeks a firm to recruit new companies/individuals to participate in its next class, which will run from September 2020 through June 2021. The goals of this project are to:
- Secure new companies and new individuals, both of whom have not engaged with LBC previously, to enroll in LBC's Class of 2021;
- Add prospective applicants who are interested but unable to participate in the upcoming class to our database for future classes; and
- Determine a standardized system for securing program applicants, to include eliciting nominees/referrals from LBC constituents.
