Workforce Development Board public relations campaign
The Contra Costa County Employment and Human Services Department ( EHSD) on behalf of the Workforce Development Board of Contra Costa county ( WDB) , announces Request for Interest ( RFP) #322 to seek and retain an individual consultant or organization to assist the Workforce Development Board (WDB) in developing its public relations campaign for FY 2007-08 ( July 1, 2007- June 20, 2008). The goal of the public relations campaign is to increase market awareness of the WDB and its mission and goals. The successful candidate will assist the board in continuing its very effective track record of targeted communication regarding its membership, programs, and positive impact in the community and region.
The WDB is a public policy body appointed by the County Board of Supervisors to oversee the strategic planning and policy development of the County's workforce development system. WDB has responsibility for oversight of the workforce services delivered through its four One-Stop Career Centers. WDB's Board of Directors represents business, labor, economic development, public agency, education and community- based organizations.
Minimum Qualifications
WDB is seeking an individual or firm that has experience working in workforce development and has extensive experience in a full array of public relations strategies including: collateral development, development and production of annual report, media relationship building, press releases, creating event publicity, and securing speaking engagements.
The successful bidder will be awarded a one-year contract, not to exceed $72,500, and will be required to show proof of insurance.
Application Review and Selection
Proposals will be evaluated in the following areas:
Experience with collateral development 5%
Proposed fees and budget- 20%
Experience with targeting communication to business audience- 25%
Experience working with workforce investment boards and public agencies- 25%
Document Submission Requirements
Interested parties should submit a letter of interest, description of experience, work samples, and proposed fees to: Employment and Human Services Department, Attn: Contracts Unit - RFI #322, 40 Douglas Drive, Martinez, CA 94553, FX (925) 313-1758, e-mail to [email protected]. Responses must be received no later than 5:00 pm, Friday, July 6, 2007. Postmark will not be accepted.
