The College seeks a digital media company to create a high-quality professionally-produced virtual tour for use on the College's website. The tour needs to reflect the Colleges brand identity and key messages as articulated in its current marketing materials and needs to visually integrate with the Colleges main website (http://www.fitnyc.edu). We seek a vendor who can work with us to determine the best methods for using the Colleges campus, specialized facilities, and location to support our recruitment goals. The tour must be both informational and inspirational; it must provide users with details about our facilities, campus, and location from a practical point of view. The online experience must also entice prospective students by conveying the creative energy of the FIT campus and our connectivity with New York City.