Strategic Destination Branding

1. Expired 4 years, 51 weeks and 6 days ago

The Monroe-West Monroe Convention & Visitors Bureau (MWMCVB) is seeking proposals for an
agency to research, develop and implement a strategically-driven destination brand that
represents Monroe & West Monroe, Louisiana in Ouachita Parish. The brand should resonate
with visitors and residents alike, as well as planners, CVB partners, and community stakeholders.
The intent is for the MWMCVB is to use the results of the branding process to develop the
appropriate organization name, image and messaging to be used in all aspects of promoting the
MWMCVB and Monroe-West Monroe as a destination.

• Creative
• Professional Services
• Branding
• Marketing
• Public Relations