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Request for Proposal (RFP) for a Market Research Agency - Malaysia Market Evaluation

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California, United States
Non-Profit
RFP

The California Walnut Commission (CWC) was established in 1987 to develop export markets for California walnut growers and handlers (processors). The CWC is funded by grower assessments. Marketing activities are also funded by the United States Department of Agriculture's (USDA) Market Access Program (MAP) under the administration of the department's Foreign Agricultural Service. Programs and marketing activities under this program are subject to the regulations and review of the USDA.

The CWC seeks to determine the opportunities that exist in the Malaysian market for importing walnuts, in particular, to the halal industry. In evaluating new market potential for California walnuts, the CWC is seeking a research firm to conduct trade-specific market research in Malaysia. This RFP is for market research only and is to determine the feasibility and potential within the Malaysian market. This project requires working knowledge of the Malaysian market and cultural sensitivity to the business and consumer environments.

All proposals must be submitted to:
Pamela Graviet, Senior Marketing Director, International
California Walnut Commission
101 Parkshore Dr., Ste. 250
Folsom, CA 95630
Phone: 916-932-7070
Fax: 916-932-7071
Email: rfp@walnuts.org

Two hard copies of the proposal must be received in the Folsom office no later than Friday, October 6, 2017. Email and fax copies are not acceptable, so approximate delivery time to Folsom, California should be factored into the deadline.

If needed, those selected for final presentations/interviews will be notified by October 13, 2017. All companies submitting proposals will be notified in writing of the selection results. A final decision will be made no later than October 25, 2017. For more information, please contact Pamela Graviet, Senior Marketing Director, International, California Walnut Commission.

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