Proposals from experts in behavioral research, including sociologists, psychologists, social psychologists, and behavioral economists.
The objective of this solicitation is to contract with a behavioral expert to design experimental pilots to test behavioral approaches for influencing energy-related behaviors and investments. The consultant retained under this solicitation will report to NYSERDA and work collaboratively with energy-efficiency program administrators referred to the consultant by NYSERDA. The consultant will be asked to develop experimental pilots for New York energy-efficiency programs. The pilots will be run concurrently with the New York energy-efficiency programs (from which random samples will be selected to serve as the controls). The $400,000 budget is expected to cover all costs associated with designing the pilots (including preliminary market research as may be required), but does not include implementation or evaluation costs. All pilot experiments developed under this RFP will be implemented by the New York energy-efficiency program administrators. The pilot experiments will be evaluated by an independent evaluator under a separate NYSERDA contract. Proposers must have prior experience in designing and conducting experimental research in the social sciences. NYSERDA intends to award one contract under this solicitation.
