Promotion of Innovation and Growth Discussion Paper
The Agricultural Institute of Canada (AIC) desires to enter into a contract for promotion and public relations activities related to its Discussion Paper, Sustaining Agriculture in Canadathrough Innovation and Diversification, to be published in January 2007.The discussion paper will take the form of a comprehensive review of case studies, trends, scientific research, economic reportsand credible literature. It will showcase and profile successful and innovative leaders in the farming sector who have used innovation, ingenuity and diversification to succeed. The paper will be circulated to government, the agri-food sector and AIC members. The Institute solicits proposals from results-oriented companies or consultants that have a record of success in communications and public relations activities with the agri-food sector. The selected contractor will be asked to develop a comprehensive promotional plan for the discussion paper for the period January 15 through March 31, 2007.
