New Mexico The Land of Enchantment

1. Expired 17 years, 25 weeks and 4 days ago

The Cooperative Marketing Program provides funding to non-profit tourism related organizations, local and tribal governments in the State for marketing the State of New Mexico as a tourist destination. The Department encourages advertising and promotional efforts that maximize statewide and regional benefit as well as year-round economic benefit. The program is an annual matching program. The program operates on a State Fiscal Year; July 1 through June 30. The Department reimburses 50% or 30% of eligible costs per the agreement executed between the Department and the Organization. Percentage of match is based on the amount an organization expends annually on marketing efforts.

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