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NEESA Graphic Design for Lash Wars 2016

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United States
For Profit : Small Business
RFP
Download the rfp file: NEESA RFP - Final.pdf.

PROJECT OVERVIEW
The National Eyelash & Education Safety Association seeks a graphic design firm to produce visually compelling print and digital materials for our annual Lash Wars Competition and Awards as well as new collateral materials for the organization. These materials should highlight vibrant, thoughtfully designed places that embody the principles of visual graphic design.

This RFP covers three areas of need: 1) Material posters and program guidesx 2) Materials and templates for Lash Wars annual Battle Awardsx 3) Membership and organization printed materials. Like the materials before them, each area's collateral materials should have a unique brand yet a complementary visual style.
This contract will be contingent upon delivery of materials in the project scope. The contract shall be evaluated annually and is eligible for renewal up to 2017 (with the potential to establish a long-term relationship with NEESA).

EXPECTATIONS & DELIVERABLES

1.Designer is conscious of Lash Wars / NEESA image and keeps that image in mind when designing materials for each area of need. (This doesn't mean that creativity is restricted, just that certain things remain consistent).
a.Designer incorporates and expands upon previously used fonts, colors, etc.
b.Designer create materials that are contemporary in feel and conducive to new media sensibility and use

2.Designer uses dynamic photos that exemplify the principles of NEESA, with people, in marketing materials. Photos of well-designed, vibrant places, with people, are desired.

3.Designer creates a logo for Lash Wars theme that can remain consistent, but be adaptable from year to year (see past Lash Wars logos for examples) www.lashwars.com

4.Designer is comfortable with large amounts of text (has editing experience) that are subject to changes.

5.Designer is able to set and meet deadlines.

6.Designer is responsive, flexible, and available. Certain times of year are busier than others (annual NEESA and Lash Wars Awards typically take place in the late spring or early summer and deadlines overlap). NEESA will try to clearly identify those times beforehand.

7.Designer has knowledge of website and print design and can show examples of work.

8.Designer has experience with event marketing or sales and can show examples of work.

9.Designer has some experience with non-profits and working on a non-profit budget.

10.Designer has a willingness to use sustainable products when possible.

11.Designer is preferably located in either in Las Vegas, NV or Phoenix, AZ area.

12.Designer delivers the materials outlined in Appendices A, B, and C of this RFP in PDF, .IA, .PSD, .EPS, .PNG formats

Please note that NEESA recently updated our website, which is representative of the organization's current direction: www.neesa .orgwww.lashwars.com

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