Elements
The primary purpose of this plan is to create the College Hill Corridor, including physical, social economic and programming improvements. Therefore the primary elements of study will be:
Transportation (Streetscapes, Bicycling, Parking, Traffic Calming, etc.)
Parks, Recreation, and Open Space
Neighborhood Revitalization
Urban Design
Student Housing
Public Event Space
College Town Planning
Funding StrategiesDeliverables
The selected firm will deliver a comprehensive Master Plan in digital and print format along with a turn-key public presentation (PowerPoint) and a web-friendly summary. These materials will be the joint property of the City of Macon and Mercer University. As much of our target market consists of students and young professionals, the visual impact and aesthetic of these materials is critical. In addition, all deliverables should be unique to Macon, engaging our history and heritage. The Master Plan should include:
Redesign of the College Hill Corridor streets and sidewalks
Design new site layout and propose design guidelines for Mercer Village
Design improvements to public parks, especially Tattnall Square Park
Propose site-specific retail, commercial and residential recruitment recommendations and appropriate incentives
Illustrate how design changes will induce desired use of existing and new amenities
Design traffic improvements within the Corridor
Create an implementation strategy and timeline
Propose creative strategies to finance improvements