With respect to in-person assistance, the State will select and manage Marketplace Assisters (MPAs) and the federal government will select and manage Navigators. Based on input received from the federal government regarding the timing and scope of the federal Navigator program, the State has determined that the State MPAs will play a central and far reaching role in supporting consumer assistance for the Exchange.
The MPAs, having been trained by the State on Exchange operations and functions early in 2013, will be the main outreach arm into the communities they currently serve, acting as the first point of contact for the majority of consumers. On the start of open enrollment, MPAs will assist consumers as they explore their coverage options and provide ongoing guidance after the consumer has enrolled in a plan.