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Marketing Services for Transit Authority
The purpose of the Request for Proposals (RFP) is to identify qualified firms to assist
company in the development, execution and coordination of a bus marketing and
outreach program. The goals of this program will be achieved through advertising,
public relations, printed materials, and website design. A cohesive, planned
approach is preferred, and the theme, look, and messages must be friendly,
contemporary, and consumer oriented.
