New business relationships start here
Marketing Services
Mandatory meeting 05/14/2010.
The goals and objectives of this project are to:
. Properly develop and align brand for
success through increased awareness, mindshare, and community excitement
. Differentiate the Center from other community centers and recreation facilities in the area
. Create a cohesive "look and feel" that incorporates the intangible benefits of the Center, the mission, and the Community
. Create a marketing and advertising plan from summer 2010 to summer 2011
. Develop collateral materials and a website that incorporate the brand messages and carry out the "look
and feel" in a consistent manner
. Produce logo usage options utilizing the approved logo
