The purpose of this RFP is to obtain quotations for the Michigan Economic Development Corporation, to develop and execute both travel leisure and business e-Marketing campaigns and promotions.
The MEDC, Travel Michigan is the official state agency responsible for promoting state travel and tourism for the purpose of economic development and jobs creation. Travel Michigan accomplishes this goal through a multimedia marketing approach that includes television, print, email, and Web-based marketing. All marketing efforts point potential travelers to our Web site (www.michigan.org).