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MARKETING SERVICES
The Idaho Lottery, (hereinafter Lottery) is inviting responses from qualified, Idaho-based
marketing/advertising agencies to provide any or all services for professional advertising and
related services for Lottery products with the following objectives:
1) Maximizing net revenue from Lottery sales for the benefit of Idaho Public Schools and the
Permanent Building Fund as designated by the Idaho Legislature.
2) Conducting marketing related programs in such a manner as to promote the positive image
and integrity of the Lottery.
