Full Service Advertising Agency
This RFP is an invitation to prospective Proponents to submit Proposals to become the advertising agency of record (AOR) to provide full advertising and communications strategy development services on an as needed and ad hoc basis over a three year period, subject to annual reviews. The company seeks to retain one Service Provider as AOR.
The Service Provider is required to provide full advertising services relating to the companys corporate and divisional marketing operations including but not limited to:
(i) provide corporate marketing advice and counsel on brand strategy, image and positioning in the energy sector;
(ii) provide program marketing communications which include creative design and development, implementation, production and media purchase.
