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Develop New Logo System & Usage Manual
The College seeks an experienced agency and/or graphic design firm to develop a new logo system and usage manual for the College that should complement existing branding and design elements, help distinguish the College from its competitors in the marketplace, and help position the College as a leading national university. The new logo system must co-exist with the current wordmark to form the primary graphic system for the university community, the Alumni Association, and athletics. Uses of the logo system will include, but are not necessarily limited to, print materials, websites, electronic communications, advertising, athletics uniforms and merchandise, promotional materials, banners, nametags, clothing, and signage.
