The City’s objective is to use the internet as a way to promote the City and its services
and as a way to communicate with stakeholders. The website must be reflective of the
City’s demographics and must be easy to use and navigate. The City is embarking on a
new era of customer service, and the goal is to provide the option to conduct as much
interaction on-line as the City is capable of doing at this time, with the additional goal of
adding more self-serve options over time.