DDPT Marketing Services Provider
The purpose of the Marketing Services Contract is to increase DDTP usage and awareness through marketing and outreach activities. These activities will include a range of marketing approaches designed to educate targeted consumer groups and raise awareness of the availability of the specialized telecommunications equipment and relay services available from the State to the Deaf and disabled community. The Marketing Services Provider will work at the direction of the CPUC or its designee to ensure that critical components of the DDTP are integrated into a comprehensive marketing/outreach effort, consisting of strategic marketing goals and approximately eight marketing campaigns over the Term of the Agreement. The bidder that is awarded the Marketing Services Contract may not be awarded any other contract for services associated with the DDTP during the Term of the Agreement resulting from this RFP.
