The organization's promotional program is a comprehensive, multi-faceted public
awareness campaign that requires a broad range of skills for its successful development,
implementation and delivery. The Creative Services Goals of the Board are to develop
new comprehensive communications, promotional and community awareness resources to
increase awareness, demonstrate impact of strategic investments, accountability of tax funded
resources invested by the agency and community partners delivering quality services and
supports to children and families across Hillsborough County. Examples:
Promotions–Tickets to Lowry Park Zoo, Glazer Children’s Museum,
E-newsletters–Just THINK, Family Resource Centers
Collateral materials–CBHC pens, cups,
Electronic communications-Email blasts, Facebook, Twitter, etc