Communication Strategy development and implementation

1. Expired 16 years, 30 weeks and 5 days ago

The State Library requires a consultant to develop and implement the Communication Strategy
for the Building Knowledge for Library Advocacy project.
The objectives of the Communication Strategy are to:
􀂃 Ensure the main messages of the statewide report on economic value of Victorian public libraries are
clearly and powerfully articulated to maximise the advocacy potential of the project.
􀂃 Generate a high level of awareness among funding decision- and policy-makers at a federal, state and
local level, educating them of the value of public libraries to the community, resulting in continued and
increased investment in Victorian public libraries.

• Professional Services
• Public Relations