The City of High Point is seeking professional services for the graphical redesign of the website (http://www.high-point.net) emphasizing the logo and slogan, "North Carolina's International City.TM" We are also acutely interested in driving users into the site and delivering the information it contains in a more user-friendly way. We also wish to improve our search engine ranking overall in most of the major search engines. We plan to continue using content management software (Revize), Cold Fusion and SQL Server. The newly designed website must function with this content management system, which allows City employees to perform all necessary updates.