The STATE is seeking a contractor to market the Country Tourism Region for tourism promotion and the promotion of the area as a location for the production of motion pictures and television commercials through the development, implementation, and evaluation of a comprehensive marketing program to promote the Custer Country Tourism Region as a year-round travel destination to state, regional, national, and international markets. The Custer Country Tourism Region is located in southeast Montana and is comprised of the counties of Big Horn, Yellowstone, Golden Valley, Musselshell, Treasure, Rosebud, Powder River, Custer, Prairie, Dawson, Wibaux, Fallon, and Carter as well as the Crow Indian Reservation and the Cheyenne Indian Reservation. A more complete description of the supplies and/or services sought for this project is provided in Section 3, Scope of Project. Proposals submitted in response to this solicitation must comply with the instructions and procedures contained herein.