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Brand Identity Development
Scope of Services and Expected Deliverables:
1. Develop name and tagline
2. Develop creative brief that outlines what the brand essence should look and feel like
and who it should reach.
3. Develop messaging strategy to communicate the new brand publicly to local market.
4. Submit complete brand package so that a graphic designer would have all the direction
he/her would need to begin logo and theme development.
