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Advertising Agency for UK Health Education through Extension Leadership


Kentucky, United States
Non-Profit
RFP
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The University of Kentucky, Health Education through Extension Leadership (HEEL) scope project, "The Effects of a Woman's Mental Health Awareness Campaign on Health Outcomes, is seeking an advertising agency to assist in the development and implementation of its outreach efforts in Western Kentucky. The campaign's target audience includes women with mental health concerns for themselves and/or their family members. The intent of the communications effort is to create awareness of women's mental health concerns and the effect on their general health and well-being. The resulting action will be an increased awareness of and recognition of mental health symptoms across the lifespan and to release the stigma attached to depression.

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